7月/ 2024年8月

杂志的特性

人工智能与流媒体

This article explores the current state of AI in the streaming encoding, 交付, 回放, 货币化生态系统. By understanding the developments and considering key questions when evaluating AI-powered solutions, streaming professionals can make informed decisions about incorporating AI into their video processing pipelines and prepare for the future of AI-driven video technologies.

Multicurrency, Personalization, and Consumer Privacy in the CTV Ecosystem

As CTV is pulling in more advertising dollars and viewers than ever before, it's crucial for advertisers to ensure that they are optimizing their reach with the best-targeted data to represent audiences and outcomes, all while respecting data privacy laws and individual rights. What are the most significant challenges surrounding data identity and the privacy economy in today's CTV advertising ecosystem? How can content owners and platform providers supply advertisers with the user data that will maximize growth without violating personal privacy or privacy laws? And how might the idea of "TV" itself be redefined in an era when multiscreen use beyond the living room is so prevalent?

Pay TV Gets Serious 关于 免费的 Streaming

When it comes to free streaming, U.S. growth has been fueled by pure players like Pluto TV and Tubi and connected TV platforms like Roku and Samsung looking to feed cord-shavers and cord-cutters in need of a linear viewing experience. These companies have had a head start and a clear path to test and learn for years. 然而, 在过去的18个月里, pay TV players have decided that they too have a role to play in free streaming.

Q&A: NBCUniversal SVP Monica Williams Talks Streaming the Olympics, 跨平台的残雪, 以及元数据的力量

In this wide-ranging interview with Monica Williams, NBCUniversal's SVP of digital products and operations for the company's content distribution business, we discuss how the proliferation of digital platforms across the OTT, CTV, and online ecosystems has brought new content distribution challenges, the boon of metadata for improving customer experiences, and the 17-day everything-must-go-perfectly marathon of distributing the Olympics.

Review: AirenSoft OvenMediaEngine

This review will highlight OvenMedia­Engine, the open source streaming ser­ver from AirenSoft, and explore its fea­tures for providing sub-­second latency for live streaming. The article will also touch on OvenMediaEngine's options for LL-­HLS and WebRTC. Finally, we'll dive into testing SRT and RTMP ingest options.

Tutorial: How to Nail Your First LinkedIn Live Event

如果你能坚持到最后, you'll learn why it's so hard to start your LinkedIn Live event smoothly (it's not your fault) and some thoughts on how to start like a pro in the future.

编者按

Cue the Sunset: The Rise and Fall of Reality TV

Though Emily Nussbaum's Cue the Sun: The Invention of Reality TV reads more like a biography than like an obituary, the book lands as reality TV appears to be shrinking along with the scripted side of the business. More than one pundit has proclaimed its demise at the hands of TikTok, the "now everyone grows up on video" platform that reality TV prefigured.

思维之流

Casual Streaming Piracy and the Cost of Chasing it

At 纽约流媒体, I had the opportunity to moderate a panel around stream security. It's probably the fifth or sixth time that I've done so in the last decade, but an interesting dichotomy popped up during the prep meeting with panelists, and again while we were on stage during the live session. The concept was "casual piracy" and how it differed from "professional piracy" in both intent and scale.

制作人的观点

Streaming Is Easy, Until It’s Not

When it comes to electronics, it's easy to look at advertised features and believe that tech will provide everything you need. But no matter how powerful and integrated it is—perhaps even because of how integrated and powerful it is—you need professionals to run it to ensure you look your best. 流媒体似乎很容易, but as with any business role, only expertise will make it look easy, 即使事实并非如此.